162. Why niching down can be your secret weapon with emily Cincotta
Hey you wild women!
Have you been struggling to nail down your niche?
This week’s guest, Emily Cincotta, explains to us what a niche really is: the corner of the internet that you call home. And like a home, you have the power to rearrange and redesign as many times as you’d like. In her own words, your niche is NOT a life sentence - but getting clear on it is the best way to set your business up for success.
As a brand & business specialist, Emily helps coaches and online service providers use their unique talents as the springboard to create one-of-a-kind offers, content, and experiences for the people they love to serve. In this episode, Emily and I discuss niche marketing, the era of personal branding, and how you can expand your business by tapping into new markets. Plus, why losing followers can be the best thing for you.
Emily’s tips will leave you feeling like you can conquer the world (or at least your niche).
IIn this episode, you will learn about:
Identifying your unique positioning online
Four questions to get really clear on your niche
What is niche marketing
Why losing followers can be a good thing
How personal to get with your content
What it means to be a wild woman:
Free of inhibition of what other people think of you.
- Emily Cincotta
Mentions:
Niche Mastery: nichemasterycourse.com
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