254. The Secret to Monetizing Your Blog with Jenny Melrose
Hey you wild women!
On this episode of Into the Wild we’re joined by Jenny Melrose. Jenny is a successful content strategist who teaches bloggers and entrepreneurs how to grow and monetize their online businesses. She is also the host of the Influencer Entrepreneurs Podcast.
Jenny, a successful lifestyle blogger herself, started blogging after she had her daughter as a way of rebuilding her identity as a new mom. Soon, her blog led her to landing deals with companies like Neutrogena, Smucker’s, and more.
In this episode, you will learn about:
Current blogging strategies and trends that actually work in 2024.
What needs to come first before you offer your services online.
The edge that email marketing has over social media marketing.
How often you should be sending out emails to your list.
The surprising way Jenny structures her emails and why she does it that way.
The secret to staying consistent with your content strategy.
How Jenny was able to land sponsors for her blog.
Tips for presenting and pitching yourself to other businesses.
Why blogging is a long-term game, plus how to plan ahead for your online business.
What it means to be a wild woman:
Being willing to take the risk and putting your genius out in the world.
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