214. How to Create a Profitable Affiliate Marketing Strategy with Amber Spears

Oct 31

Hey you wild women!

In this episode we’re joined by keynote speaker and affiliate marketing expert Amber Spears. Her practical marketing wisdom and expertise has earned her a reputation as a two-time award-winning industry luminary. Amber works with companies and helps them attain growth through profitable partnerships.

Many people are hesitant to jump into affiliate marketing because they don’t want to feel “sold out” But here’s the thing: You don’t have to sell out. When you create the right partnerships, it feels complementary and can be very mutually beneficial.

In this episode, you will learn about:

Where and how Amber started learning about service businesses.
What affiliate marketing is and the other names it goes by.
Why this method works for businesses who value connections outside the algorithm.
The importance of tracking referrals, especially at scale.
Why trust is the foundation of a successful affiliate marketing strategy.
How to understand and convey the true value of your audience.
Tips for a successful and mutually beneficial partnership marketing strategy.
Why aligning with businesses who serve similar avatars is a useful approach.
The alchemy in affiliate marketing and building each other up.
Why having a network means never having to start from scratch again.
How affiliate marketing reduces the need to work against your competition.
Why looking at your client as a fully dimensional human being matters.
The power of partnerships in bringing you qualified leads.
How the laws of reciprocity and proximity both influence partnership marketing.
The experience that inspired Amber to give even more to her clients.